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A good user experience (UX) prompts consumers to complete their purchase and come back to shop again in the future. You can also support your online store with more than 3,000 apps in the Shopify App Store to help with marketing, sales, customer service, and more. KITH’s homepage design grabs your attention the minute you land on it. The site feels clean, yet sparks interest, with links to treats and content such as lookbooks, films, journals, and more.
Examples and Tips for Beautiful Ecommerce Website Design
Yes, thanks to tools like BigCommerce, Shopify, Zyro, and Wix, you can build your own ecommerce website without any technical knowledge. An ecommerce platform makes it easy to build your online store without any kind of technical knowledge or website design expertise. First off, the fun patterns and squiggles you see at the top of its homepage.
WooCommerce Ecommerce Website Builder
When you’re designing your ecommerce site, look for ways to show your potential customers the positive feedback you’ve gotten from your existing customers. Add a ratings section where people can rate your products (and then get as many 5 star reviews as you can). Add a testimonials section where you feature customer photos with a quote or two about what a great experience they had working with you. Ask customers to review your products—and what they like about them—and then add them to your blog.
Design a seamless pre- and post-purchase customer experience
Create a basic navigation menu across the top with your product categories, and a search bar. Include links to your products on the home page, along with other relevant information about the product and your company. Keep the checkout process limited to one page, and make it possible to view your cart from anywhere on the website. Simply Chocolate, based in Denmark, allows the individuality of each product to shine, which makes it a solid ecommerce website design example. As you scroll through the home page, a new product (and colorful wrapper) rises to the top of the screen, with a link to shop. The Mountain is another BigCommerce-powered website that was one of the finalists for the best overall design.
Building trust with customers
You should see some similarities in deliverables, though, because all ecommerce sites demand some of the same features, like mobile-friendliness and website security. These are all important questions to ask yourself before deciding on an ecommerce web design agency. Budget is one of the most important things to consider – for anyone looking for an ecommerce web design company. These points served as a basis for creating our list of the top ecommerce web design agencies. WebDesk Solution is a collection of innovators, problem solvers, and outside-the-box thinkers who have been developing eCommerce solutions since 2011.
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An ecommerce website is an online shopping and purchasing portal for your business. Designing an e-commerce site is not just about building a website to sell products but designing a pleasant online shopping experience. Nowadays, if you’re selling anything—whether that’s sneakers, salad dressing, or something in between—you need to hop on board the ecommerce website train. An ecommerce site offers you the chance to build your brand, connect with more customers, and sell more products—but only if you’ve got the right website design. If you want to build an ecommerce site but have no coding or design experience, use an ecommerce platform like Shopify.
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Wix is an all-in-one ecommerce website builder that lets you fully customize your site, create a responsive design, and add advanced features to your site including blogs and online booking tools. All websites today, ecommerce or not, should be search engine optimized. This means your site is enhanced in a way that makes it more likely to appear at the top of the search engine results page (SERP) for words, phrases, concepts, and content that you specialize in. This helps boost your organic traffic, brand recognition and awareness, conversions, and more.
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Focus on search engine optimization (SEO).
Clear, concise navigation helps users quickly locate their area of interest and follow it. It also helps the designer create a design that guides users along a desired journey. When you design with easy, intuitive website navigation in mind, you’ll create a great product that gets you loyal customers.
Business
And if you’re ready to start investing in ecommerce website design services right away, we’ve got you covered. At WebFX, our award-winning team of over 500 experts has generated over $6 billion in revenue for clients through our elite ecommerce web design services. The future of commerce, augmented by automation and AI, will increasingly provide packaged customer experiences.
And if you need even more convincing, videos can increase your conversions by up to 86%. By including plenty of visual elements like videos and images, you can increase the time users spend on your website, boosting your conversions and sales as a result. When you implement responsive design for your ecommerce site, you can ensure that users can view and interact with your site no matter what device they’re using. That means you can increase your conversions and sales as a result.
It feels feminine and fresh, with the font matching the rest of the website’s look. Its website is categorized into sections to make it easier for visitors to skim through their categories of interest. The website design of this ecommerce store relies on giant photos of its products on colored backgrounds. GetRest sells wooden desk accessories that are handcrafted and stunning. Naturally, the ecommerce website design for GetRest is based on lifestyle shots of its products on desks.
And as such, the navigation is catered toward guiding the user to understand the product options and the natural materials themselves (including pearl types and sizing). Soylent, a manufacturer of plant-based nutrition shakes, uses a clean design with a combination of product photos and lifestyle shots. The plant-based product lends itself to a light color scheme using colors like green and brown.
There are a number of different content management systems to choose from open-source platforms such as WordPress to beginner-friendly all-in-one website builders such as Shopify or Squarespace. Which is right for you and your online store will depend on your budget, experience, and unique e-commerce needs. If you are going to be selling online, especially fashion items, high-quality photos are essential as this is the only way that customers will be able to see your products. So, Hebe made sure that their product photos will be the element that stands out.
Using customer feedback to inform your product design and development decisions brings numerous benefits, from higher conversion rates to more devoted users. Each new step leads your customer closer to conversion, which in this case represents the purchase of an item. Your goal, as the website designer, is to make everything about the process crystal clear by optimizing your ecommerce conversion funnel. A responsive ecommerce site can ensure that users have equally great on-site experience from every type of device—like desktops, smartphones, or tablets.
Lifestyle and inspirational visuals help shoppers better visualize the products in real-life settings. Also, a catalog-like product presentation presents an excellent opportunity for upsells. You can offer users to shop the entire “room,” “look” or “routine” and improve your average order value (AOV) this way.
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